Merging sites. Might see some duplication while I get the content all straightened out.
Pinterest Done For You
Have you heard people talking about all the web traffic Pinterest is sending their way? Do you think your business could possibly benefit from Pinterest traffic and/or sales? Did Twitter and Facebook not fulfill their marketing promises? Do you think that paying attention to one more “social media” site, no matter how hot or how popular, will push you over the edge completely?
Pinterest isn’t a great fit for everyone, but it can work for more businesses than you might imagine. From real estate to personal therapy, people are using Pinterest to drive traffic to their own business website, make sales from their website, support their clients, and generate leads.
At Red Tuxedo, I can help you with your Pinterest marketing in several ways:
- Public classes to show you how to use Pinterest for small and local businesses
- One-on-one coaching and discussion of how you can use Pinterest for your own business, including creation and set-up of an account
- On-going management of your Pinterest account, including regular pins to keep your account active and growing
Read enough? Call me and let’s talk about it. 919 395 5148, Raleigh (New York) time zone.
Want to know more? Sign up for the newsletter and see what I have to say at the Pinterest Done For You site.
Why me?
In the marketing world, Why am I someone who can be useful to your business, in terms of marketing on Pinterest? I’m an artist, with an eye trained to understand color and design, and I’ve been practicing internet marketing for my own art business and my partner’s clown business since 2009.
The rest of the Red Tuxedo Business
Red Tuxedo is a small business that helps people who earn their income by selling hourly services, such as lawyers and therapists, create products that they can sell to create an additional income stream.
For example,
- A business consultant has created a short book about his brand of business advice to use as a lead generation give-away
- A life coach offering facilitated mastermind groups developed a weekly progress assessment tool that she sells to members of her online community
- An organizational development consultant developed a series of products ranging from free to $197, intended to expand his market from major corporations to smaller companies that he cannot cost-effectively serve in person
What do I do?
I help people who a) have enjoyable, nearly full professional practices, and b) need additional income to meet their later-life financial goals, develop information products to sell as additional income streams.
What does that look like in practice?
In a typical engagement, I’ll work with a client to first, determine if adding clients, changing the current client mix, and if so, how, is a sufficient or useful answer. Often, my clients have already decided the answer to that question. If so, we’ll work to inventory what knowledge and experience can be turned into some kind of product, and do market research on that idea.
Working at the intersection of “to thine own self be true” and “be different.”
I’m fascinated by “what works,” why is it that we don’t do that thing we need to do, and how can we find a way to do something comfortably, using the skills and gifts we have.
You cannot solve a problem from the same consciousness that created it. You must learn to see the world anew. (A. Einstein)
For most business problems, that may be a bit extreme, and in truth, Einstein was not known for his business skills. He has a point, however. Professionals working in business sometimes find that they aren’t asking the right question–that the cause of your current problem is completely outside your domain.
At Red Tuxedo, I eat my own dogfood, so to speak, and create tools to solve problems you might not even identify as problems that could be solved with a tool. For example,
- How do I write a job description?
- How do I write an online dating service profile? (People who recognize these are two instances of the same solution, using different vocabularies, will probably like my tools.)
- How do I manage my crazy to-do list?
- I’m single and live alone. Who will know who needs to know if I die unexpectedly?
- What are my clients really looking for, when my business is the answer?
What domains does Red Tuxedo address?
- Personal productivity and organization, including taxonomy (sorting out your content, both physical and digital)
- Information product design, development, and testing
- Marketing, including lead generation, internet marketing, and traditional marketing for solos and small businesses
- Metrics and measurement programs for business and soft skills (not the numbers that matter to the FDA, GAAP, or any standards board that governs your work)
- Story telling—finding ways to persuade your audience, clients, and solving the “curse of knowledge” problem when your audience doesn’t know your field the way you do
- Public speaking –see storytelling, as well as presentation development and delivery coaching
If you want to know more right now, give me a call or read my bio. I’m local to Raleigh, Durham and Chapel Hill, NC, and work virtually with clients around the world.
However, if you’d like to know a little more about what Red Tuxedo does and how I can help you look at your situation differently, look at Is This You to find out who really benefits from this approach.
